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We’ve added a new color to our BBA family rainbow… welcome our new baby, the AHA Defense Gel Deodorant by BBA Organic!

We know you’ve waited so long, and now it’s here! We are so proud to announce the launch of our new product, the non-toxic, gel-like deodorant for maintaining freshness and rejuvenating your underarm care. But first, let’s talk a little about the pain points we all face from time to time when it comes to underarm care.

The Main Challenges of Underarm Care

Showering doesn’t help:

Have you faced such a situation when even showering won’t help? Or maybe you know someone with such a condition. In some cases, underarms just keep on producing a strong odor even after showering and nothing seems to stop the smell. Even if there is no excessive sweating, it may be extremely challenging to fight the odor as it is connected to the bacteria present on the skin, and not the sweat itself.

Different products won’t help:

You may have used deodorants or antiperspirants that won’t help and the odor is still there. Some of them may even be pretty expensive, but still, they can’t solve the problem they were created for.

Dark underarms:

The underarms may darken due to factors like friction, shaving, or the use of certain products. This condition may bother you, especially in warm weather, when you wear open clothes and it may feel aesthetically distressing for you.

Safety of working products:

You have found some underarm products that may fix the problem by masking the odor or even stopping the sweat, but you have found toxic and dangerous ingredients in their formulas.

The smell of some products:

You may have found some good options for a deodorant but they have such a strong smell that they disturb the natural smell of the body and skin or interfere with the smell of your perfume.


The chemicals in sweat can sometimes cause yellow stains on clothing. Plus, some underarm care products can also stain your clothes, as they may contain harsh ingredients that will change the color of the fabric.

Heavy feeling:

Have you ever noticed the heavy feeling in the underarms due to the product previously used? This could happen due to the toxic ingredients used in the product that may have influenced your skin or even your sweat glands.

Clean products don’t work:

Many of you may have noticed that products that are made of clean ingredients don’t stop odor and the underarm area keeps the bad odor for a very long time.

Deodorant or antiperspirant:

You know that antiperspirants are designed to reduce or prevent sweating, primarily in areas where sweat and odor can be a concern, such as the underarms. Unlike deodorants, which primarily target body odor, antiperspirants work by addressing the production of sweat itself, which may be extremely harmful to your health and may result in severe consequences.

Our Solution - The AHA Defense Gel Deodorant

Believe it or not - we have faced the same challenges as you have, and the whole search eventually led to the fact that our founder decided to create a clean and good deodorant by her standards.

Before we list the incredibly long list of benefits of our AHA Defense Gel Deodorant, we want to emphasize one thing. This is a deodorant and not an antiperspirant: we didn’t want to stop your natural body function, so you will continue sweating normally, with one difference - you will never feel that bad smell.

  • Clean formula: As with all BBA products, the new AHA defense gel deodorant also has a clean formula: only organic-certified high-quality ingredients are used, and the formula is exclusively vegan. It was not tested on animals and contains no ingredients tested on animals. We have tested our product on people only - a big group of volunteers consisting of people with different underarm conditions, especially people who have experienced bad odor.

  • Brightening armpits: Thanks to AHAs (glycolic and lactic acids), it also combats darkened armpits. The exfoliation induced by AHAs can stimulate the production of new, healthier skin cells. This may result in a brighter and more radiant complexion, potentially helping to lighten areas of hyperpigmentation.

  • No heavy feeling: The AHA defense gel deodorant is formulated with a gel texture, which can contribute to a lighter feeling compared to some traditional stick or cream formulations. It has a lightweight and non-greasy texture, providing a smooth and comfortable application. The feeling of freedom!

  • Not blocking sweat glands: This product is a deodorant and not an antiperspirant which means that it provides natural body odor prevention without blocking the sweat glands and disrupting the normal function of your body. It works exclusively on your skin, by affecting the skin surface and fighting the bad bacteria present on your skin.

  • Gentle formula: While this product is effective in eliminating the bad smell of your sweat, it is still very gentle to your skin and will not irritate it and cause itching and burning.

aha deodorant
  • Hydrating care: While fighting the odor and hyperpigmentation, our formula helps to hydrate your skin and take real care of it thanks to organic and high-quality marula seed oil which provides natural moisturization and skin-soothing properties, enhancing the overall comfort and effectiveness of the product.

  • Safe for everyone: This product is formulated for everyone: the ingredients used are so clean that can be used during pregnancy and breastfeeding!

  • No stains: They say organic or natural deodorants are greasy and oily and leave stains on your clothes, but this has nothing to do with the BBA deodorant. Infused with Marula Oil and non-Gmo Vitamin E, it keeps your skin smooth and moisturized, leaving no sticky residue on your skin or clothes.

  • Beautiful scent: The bergamot oil contained in the formula leaves a refreshing citrusy aroma, and the eucalyptus globulus leaf oil delivers a cool, revitalizing sensation and a crisp, clean fragrance, enhancing your daily freshness. The scent is long-lasting, but not overbearing, that's why it's unisex and can be used by everyone. Plus, the essential oils don’t contain hexane, so the product is completely safe to use.

  • Scientific innovation: the AHA defense gel deodorant was created using a scientific innovation: its formula doesn’t just mask the odor. It is designed to inhibit the enzymatic decomposition of sweat components, detoxify the armpit area, and remove body odor. Thanks to this feature, the deodorant leaves its cleansing effect even when the deodorant is not freshly applied - it just eliminates the bad bacteria that are the main reason for the bad smell.

  • Convenient packaging: the deodorant comes in a muslin pouch, making it very convenient to carry in your bag and take with you everywhere

The Bottom Line

Now that you have all the information you need, hurry up to get your deodorant so you can start your journey of clean underarm care, and stay tuned: more exciting news is coming soon!



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